How to Start Selling Mary Kay
Enrolling with Mary Kay as a new Beauty Consultant is straightforward. Most network marketers begin by requesting a referral from an existing local consultant who will help onboard them. You can also search for a consultant through the brand’s network to find somebody to refer you and guide you through the process.
From there, the first task is to purchase a starter kit, which provides you with several flagship products at a substantial discount, along with brochures, business cards, and samplers.
However, other essentials you’ll need to run your new business, like accounting software for Mary Kay Consultants, need to be sourced separately.
Establishing Yourself as a Mary Kay Network Marketer: Step by Step
Finding a consultant to act as your mentor or upline is step one. Most Beauty Consultants will be delighted to receive an inquiry from a new recruit, as this will help them secure added benefits by introducing you to the brand.
After that, the next steps for new network marketers joining Mary Kay are as follows:
- Buying a starter kit with retail-sized products and samples to use in demonstrations alongside the stationery and business cards we’ve mentioned.
- Learning about the specific ingredients, applications, and properties of the products, with educational videos and selling guides highlighting best-sellers and flagship lines and why they are so popular.
- Attending a Mary Kay training seminar. Depending on your area, you might be invited to meet local consultants, attend in-person and online training, or be referred to the representative who helped with your onboarding.
Those are the basics of starting as a Mary Kay network marketer, but these initial tasks are just the beginning.
Going forward, you’ll need to consider how much stock you’d like to hold, order the required products, and decide on the right sales approaches and events that are most relevant to you and your intended selling network.
Beauty Consultants often host parties and tutorials, such as expert makeup, skincare, and facial classes. They also invite potential customers to share beauty concerns or problems, pass out flyers and catalogs in their local areas, and use social media and word-of-mouth referrals, asking friends and family to spread the word.
What Is the Secret to Success as a Mary Kay Beauty Consultant?
One of the great aspects of becoming a network marketer is that you can choose the selling strategies that work best for you. However, most established consultants say that, to be successful selling Mary Kay, you’ll need to concentrate on creating a solid contact network who are interested in product demos, parties, and in-person consultations where you can make personalized recommendations.
As a new Beauty Consultant, building those contact lists is pivotal. You can start by connecting with your friends, social groups, and neighbors, hosting demos to showcase the benefits of branded cosmetics and beauty products, and inviting others to join your group to be the first to know about new offers, discounts, and seasonal promotions.
We’ve also mentioned the importance of network marketing financial management, having a reliable method of recording sales, checking which product lines you have in stock, and making sure you’re on track to hit your targets–ensuring you don’t encounter any missed selling opportunities due to low stocks along the way.
About the Author: Steve Nauta
