How to Start Selling Norwex (Step-by-Step Guide)

How to Start Selling Norwex: Costs, Commission & First Steps

Key Takeaways

• Startup cost: As low as $9.99 shipping – the starter kit itself is free when you qualify.
• Commission: Consultants earn 35% on personal retail sales from day one.
• Sales requirement: Maintain $250 in retail sales per rolling three-month period to stay active.
• New consultant bonus: The FreshSTART Rewards program lets you earn hundreds of dollars in free products in your first 90 days.
• Biggest challenge: Once sales start rolling in, tracking orders, customers, and income gets complicated fast.

Norwex has built its entire brand around one powerful idea: you can clean your home with just water and microfiber – no harsh chemicals needed. That message resonates. And for thousands of independent consultants across North America, it’s also become a real income stream.

If you’re wondering how to start selling Norwex, you’re in the right place. This guide covers everything – what it costs, how the commission works, how to sign up, and how to make your first sales. We’ll also be straight with you about what the business actually looks like once you’re up and running, because managing orders, customers, and income takes more effort than most people expect.

Let’s get into it.

What Is Norwex and Who Sells It?

Norwex is a Norway-founded direct sales company with a mission that’s hard to argue with: “Improving quality of life by radically reducing chemicals in our homes.”

Their flagship products are BacLock™ microfiber cloths – engineered to remove up to 99% of bacteria from surfaces using water alone. The product line has expanded to include mops, laundry detergent, personal care items, and more. Many products are made with recycled microfiber yarn, and Norwex bans more than 2,700 questionable substances from its formulations. It’s a brand built for people who care about sustainability.

Products are sold exclusively through independent consultants, real people who demo products at home parties, online events, email and texting, and through personal networks. No retail stores. No Amazon listings.

The typical Norwex consultant is someone who:

• Already loves the products and wants to share them
• Is looking for flexible, part-time income
• Cares about eco-friendly living and green cleaning
• Wants low startup costs and no inventory risk

What sets Norwex apart from other direct sales companies? The mission-driven product line does a lot of the selling for you. When you show someone that a single cloth can replace a cabinet full of chemical sprays, the reaction is usually immediate. That’s a powerful demo.

How Much Does It Cost to Start Selling Norwex?

This is the question everyone asks first. Good news: the barrier to entry is extremely low.

The Starter Kit Is Essentially Free

Norwex’s standard model lets you join for just the cost of shipping – around $9.95. The starter kit itself is free, provided you hit $1,500 in retail sales within your first =45 days. Based on a typical party averaging around $500–$600 in sales, that’s roughly three parties.

If you don’t hit that threshold, Norwex charges you $250 plus tax for the kit – which is still less than its retail value.

What’s in the Starter Kit?

The kit gives you real demo products and business supplies to hit the ground running:

• EnviroCloths™ with BacLock™ (the hero product)
• Window Cloth, Dusting Mitt, and Mop system
• Laundry detergent sample
• Catalogs, hostess guides, order forms, and party cards
• FreshSTART New Consultant Guide and incentive materials

The second kit option is The Norwegian Way Join Kit.  This kit has a one-time cost of $125 at sign-up. Then it is yours, and there are no sales requirements to earn it for free.

What’s in the Starter Kit?

• EnviroCloths™ with BacLock™ (the hero product)
• Window Cloth
• Dusting Mitt
• Multipurpose Everyday Cleaner Concentrate
• All in One Bathroom Cleaner, box of 3
• 2 Forever Spray Bottles
• UltraZyme Dishwasher Powder
• Powerzyme Laundry Detergent
• Power Cleaning Paste
• Sachet samples
• Catalogs, brochure, share cards

Save $134 off retail!

Both kits give you everything you need for your first few parties.

Ongoing Sales Requirement

After your first 45 days, you need $250 in retail sales in a single calendar month or in a rolling three-month period to stay active as a consultant. Miss it? You can enter an order of $250 in retail sales the following month and become active again. There’s no monthly minimum – just that quarterly rolling window. (Example $84+ March, $84+ April, $84+ May)

There are benefits to placing the $250 retail sales order in a single month. You can save on shipping costs and put the order under a party with you as the host and earn host rewards as well!

Hidden Costs to Know About

Beyond the shipping fee, you may spend money on:

• Extra product samples to demo at parties
• Marketing materials – printed flyers, social media tools
• Party supplies – snacks, setup, travel
• Your personal website (Norwex provides one, but some consultants invest in extras)

None of these are required. But the consultants who invest a little tend to see faster results.

How to Sign Up as a Norwex Consultant (Step by Step)

Ready to go? Here’s exactly how it works.

Step 1: Find a sponsor. You need an existing Norwex consultant to enroll under. This is your upline – your go-to for questions, training, and support. If you don’t know one personally, my wife, Lyndsey Nauta, a consultant since 2013 and the reason we started Direct Sidekick, is more than happy to support you and help you grow your business!

Step 2: Complete the enrollment form. Head to norwex.com/join and click “Join Now.” Fill in your personal details, choose your kit option, and agree to the Consultant Agreement. The whole process takes about 10 minutes.

Step 3: Pay shipping and receive your kit. Pay the shipping fee (around $9.99), and your starter kit ships out. Expect delivery within 5–10 business days depending on your location.

Step 4: Set up your personal Norwex website. Every consultant gets a personalized Norwex website where customers can browse and order directly. Set it up right away – you’ll want it live before your first party or social post.

Step 5: Complete onboarding training. Norwex provides new consultant training through their online resource hub. Go through it. Seriously. It covers product knowledge, party planning, and how to use your back office. The consultants who skip training tend to struggle early.

That’s it. Five steps and you’re in business.

How Much Can You Make Selling Norwex?

The Commission Structure

As a Norwex consultant, you buy products at a 35% discount and sell them at full retail price. That 35% margin is your commission.

Sell $1,000 in retail product, and you earn $350.

Sell $2,000, and you earn $700.

Sometimes Norwex runs specials where you can purchase items at a deeper discount to resell.

There’s no complicated tiered structure to unlock at the consultant level. You earn 35% from your very first sale.

When someone orders on your website, the 35% commission will be directly deposited into your bank account 2x a month. Or you can apply the earned commission to shop Norwex for items on your wish list before it is deposited.

Can I Add Additional Products to My Order When I Sign Up?

Optional Upgrade Packages – *Available at sign-up only, and you can choose one or both to help you grow your business.

These are only available when you sign up, so if you’re interested in trying them or want to use these items at home parties, using these upgrade packages is the way to go so you can save money and earn towards your Bright Start Rewards (more on this below)

Skin Care Upgrade Package

• Cleansing Facial Powder
• Rejuvenating Serum
• Hydrating Moisturizer
• Hydrating Night Cream
• Body and Face Pack, Graphite
• Body Face Scrub Mitt, Eucalyptus

Save $117.42 when you add this package at sign-up, and it counts towards your Bright Start Rewards covered next!

Floor Upgrade Package

• Superior Mop Starter System, graphite/black
• EnviroWand w/2-Sided Duster
• Duster Mop Pad, large
• Window Cloth Mop Pad, large
• Spray Mop Attachment

Save $122.82 when you add this package and earn Bright Start Rewards as well.

Bright Start Rewards: Free Products on Top of Commission

New consultants are automatically enrolled in the Bright Start Rewards program. Hit certain sales milestones in your first 45 days, and you earn limited edition Norwex logo’d swag items! These Norwex branded everyday items are sure to catch the eye of those around you and open up conversations for you to share what you do.

Key milestones include:

• $500 in sales within 15 days → Free Bird Tote Bag
• $1,000 in sales within 30 days → Free Glass Water Bottle with Norwegian scenery
• $1,500 in sales within 45 days → Free Bird Logo’d ball cap
• Earn 1, 2, or all 3 of these rewards, and you’re looking at free products and commission just for doing what you’d be doing anyway – sharing cleaning solutions and selling Norwex products.

Realistic Income Range

Here’s the honest picture:

• Casual/part-time (1–2 parties per month): $200–$500/month
• Active part-time (3–4 parties per month): $500–$1,000/month
• Building a team (consistent selling + recruiting): $1,000+/month

When does selling Norwex make sense? When you genuinely love the products, have an active social network, and are willing to put in consistent effort.

Norwex is not a get-rich-quick opportunity. It’s a real business that rewards real effort.

If you’re looking for a great opportunity to earn extra income or eventually earn a full-time income like my wife, this is it!

How to Make Your First Sales

Don’t overthink this. Your first goal is simple: get the products in front of people.

Host Two Launch Parties

Plan two parties in your first two weeks – one on a weekday evening and one on a weekend. Different days catch different people. A typical Norwex party generates $500–$600 in sales, which means two parties can put you well on your way to qualifying for the free kit.

Keep parties small and focused. Six to ten people who are genuinely curious beats a room full of polite strangers every time.

You don’t need all the products to have a party either. Focus on the Norwegian Way Package or Package Plus products that came in your kit. What you talk about is usually what sells!

Sell Online

You don’t have to do everything in person. Norwex’s eco-friendly, green cleaning angle plays extremely well online:

• Facebook groups – local buy/sell groups, eco-living communities, and mom groups are gold
• Your personal Norwex website – share the link everywhere
• Instagram and TikTok – short demos showing the microfiber cloth in action get attention fast
• Facebook Live parties – host a virtual demo and invite your whole network at once
• Monthly online themed parties – use Sales Pages to share your monthly themed party with your network and growing customer base.

The sustainability angle is your secret weapon online. People who care about reducing chemicals and cutting plastic waste are already looking for what you’re selling.

Warm Market Outreach

Start with the people who already trust you. Text five friends who’ve mentioned wanting to clean more naturally. Reach out to neighbors, coworkers, family. You’re not pushing a product – you’re sharing something you believe in.

Personal recommendations from someone they know will always outperform a cold social media post.

Your warm market, hosting parties, and selling at vendor events will introduce you to more shoppers outside of your network.

How to Manage Your Norwex Business Like a Pro

Here’s where a lot of consultants hit a wall. The selling part is fun. The business side? That’s where things can get messy.

Once orders start coming in, you need to stay on top of:

• Customer relationships – repeat buyers are your best buyers; don’t lose track of them. Once you start selling, customer follow-up is the #1 way to continue to grow!
• Inventory – if you carry any stock, you need to know what you have and have a plan to sell it. My wife never planned on holding inventory, but Norwex offers great sales from time to time where she’s able to earn more by purchasing items at a steeper discount and selling at vendor events or with porch pickup.
• Income and expenses – you’re self-employed, which means taxes are your responsibility. Automated income and expense tracking takes the stress out of tax time … and can save you thousands.

Tax Deductions for Direct Sellers

As an independent consultant, you can deduct legitimate business expenses. Common deductions include:

• Mileage to and from parties, training, and deliveries
• Home office space used exclusively for business
• Product samples and demo materials
• Marketing costs – printed materials, social media tools
• Business portion of your phone and internet

Keep receipts. Track everything. The IRS expects documentation, and good records mean a bigger deduction at tax time. Our tax deductions guide is worth bookmarking.

Tools That Save Time

Spreadsheets work – until they don’t. As your customer list grows and orders multiply, manual tracking becomes a liability.

Direct Sidekick was built for consultants like you – track your income, expenses, inventory, and customers all in one place. No more digging through notebooks or juggling five different apps. Your business, organized.

Pros and Cons of Selling Norwex

Here’s the full picture, no spin:

The bottom line: Norwex is a legitimate direct sales opportunity with genuinely low risk to start. But like any business, you get out what you put in.

Frequently Asked Questions

Can you sell Norwex online only?

Yes. Norwex gives every consultant a personal website where customers can shop and order directly. You can run your entire business through social media, Facebook groups, virtual parties, and your website – no in-person events required. That said, in-person demos tend to convert better because people can feel and test the products themselves.

Many consultants use Sales Pages to show how-tos and run themed parties to show off the products and collect orders.

How long does it take to get your starter kit?

After you complete enrollment and pay the shipping fee, expect your starter kit to arrive within 5–10 business days. Timing can vary depending on your location and current demand.

Do you need to recruit to make money?

No. You can earn a solid income purely from personal retail sales at the 35% commission rate. Recruiting and building a team can add additional income through group sales commissions, but it’s completely optional. Many successful consultants never recruit a single person.

What happens if you don’t meet the sales quota?

If you don’t hit $250 in retail sales within a rolling three-month period, your account goes inactive. You won’t lose your customers or your account – you can reactivate by paying a small reactivation fee. There are no penalties or debt. You simply can’t earn commissions while inactive.

Is Norwex a pyramid scheme?

No. Norwex is a legitimate direct sales company – similar in structure to The Pampered Chef or Mary Kay. Revenue comes from selling real products to real customers, not from recruiting fees. Consultants earn commissions on their personal sales, and team-building income is secondary and optional. The Direct Selling Association provides a clear breakdown of how legitimate direct sales companies operate and how they differ from pyramid schemes.

Ready to stop wondering and start selling? The first step is simple: find a sponsor, head to norwex.com/join, and get your kit on the way. Don’t wait to build the business you’ve been thinking about.